Prime Video has announced a multi-year licensing agreement with Maddock Films, securing exclusive worldwide streaming rights for eight highly anticipated titles. Under this deal, Prime members in over 240 countries and territories will be able to watch these films shortly after their theatrical release. This new post-theatrical licensing arrangement makes Prime Video the exclusive streaming destination for Maddock Films’ popular horror-comedy universe between 2025 and 2027. The lineup includes Thama and two additional titles yet to be revealed. Building on the success of Stree 2, which enjoyed strong box office and streaming performance, Prime Video aims to grow the global fanbase for these upcoming projects.
The slate also features Param Sundari, starring Sidharth Malhotra and Janhvi Kapoor, set to release theatrically on August 29, 2025. Other notable films include Shiddat 2 and Badlapur 2, continuations of two well-loved franchises. The collaboration further includes Ikkis, directed by Sriram Raghavan and starring Agastya Nanda, along with other future announcements.
This expanded partnership builds on Prime Video’s existing relationship with Maddock Films, which has previously streamed hits like Stree 2, Teri Baaton Mein Aisa Uljha Jiya, Stree, and more. It also follows the success of their co-production Bhool Chuk Maaf, released theatrically before streaming on Prime Video, as well as the original series Jee Karda.Dinesh Vijan, CEO & Founder of Maddock Films, said, “We’ve always believed in telling stories that surprise, entertain, and resonate—and in working with partners who share that vision.
Prime Video champions cinema that transcends languages and borders. This long-term post-theatrical licensing deal is a natural extension of our shared goal to bring Indian storytelling to a global audience. We’re excited that these films will continue their journey on Prime Video, reaching wider audiences worldwide.”Manish Menghani, Director & Head of Content Licensing, Prime Video India, added, “We’re thrilled to deepen our collaboration with Maddock Films, delivering compelling stories to audiences globally. This multi-film slate builds on Maddock’s unique horror-comedy universe and franchise sequels, blending creativity and fresh storytelling. At Prime Video, we remain committed to expanding the global reach of Indian cinema beyond traditional boundaries.”
